
Who We Are and What We Do
At The Character Institute (TCI), we manage and grow values-driven brands that shape families, companies, and communities. From the imagination of TinyTales Land to the leadership framework of CIC (Character • Integrity • Credibility), TCI brings everything under one roof — storytelling for children, tools for parents, and culture-building systems for organizations. Our mission is simple: build character across generations and create brands that inspire trust, resilience, and legacy.
“Building Character Across Generations.”